GROW YOUR BUSINESS

Generate more business from the web.

Rare Karma helps position your company as an industry thought leader, so that potential customers find you through channels like blogs, search engines, and social media.

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MARKETING EXPERTS

Retainer-based services

We offer a variety of digital marketing services to help you grow your business. Together, we design the right mix of marketing efforts for your business and charge a simple monthly retainer that fits in your budget.

AUDIT
AUDIT

We review your campaigns and identify where improvements should be made. We can also audit your Analytics, Tag Manager, Facebook Ads, Drip Marketing, Blogging, or any other aspect of your existing marketing.

BUYER PERSONAS
BUYER PERSONAS

Every business has a few different customer types that use your product or service for specific reasons. We help you identify and define these personas, and then tailor marketing campaigns specifically around their needs and communication preferences.

BLOGGING
BLOGGING

A good blog establishes thought leadership, attracts the right kind of traffic to your website, and grows your business. RareKarma will work with you to create blogging content in your own voice without the burden of needing to author everything yourself.

PAID SEARCH
PAID SEARCH

We will set up, manage, analyze, and optimize Google AdWords and Bing Ads campaigns. We can handle from account creation to custom reporting. Most importantly, we’ll make sure you are not overpaying or wasting money on paid search campaigns.

LANDING PAGES
LANDING PAGES

Your blog may bring organic traffic but without a good landing page, you cannot capture the lead or convert the sale. RareKarma will design custom landing pages, measure their performance, and continually improve them to optimize your results.

EMAIL MARKETING
EMAIL MARKETING

RareKarma will help you create and manage subscriber lists, and publish useful content to your subscriber base on a regular basis. We’ll also track open rates, click through, conversions, etc. – all the metrics needed to get the most out of email.

PAID SOCIAL
PAID SOCIAL

Facebook Ads, Instagram, Twitter, YouTube, LinkedIn, etc. Pay-per-click advertising and sponsored content (e.g., boosted posts) can be an important component of your digital marketing portfolio. We can help you decide if paid social is right for your business.

SOCIAL MEDIA PUBLISHING
SOCIAL MEDIA PUBLISHING

It’s important to push content out to social media regularly, and to engage with your community there. We will put together a social media strategy with you and execute on it so that your brand is engaged and providing relevant content.

CUSTOMER RELATIONSHIP MANAGEMENT
CUSTOMER RELATIONSHIP MANAGEMENT

A good CRM, configured properly, helps you turn leads into customers. RareKarma will help you configure and integrate CRM with your other infrastructure so that you can automate the process of converting leads to sales.

LEAD NURTURING (DRIP MARKETING)
LEAD NURTURING (DRIP MARKETING)

With Lead Nurturing, you monitor user behavior to trigger the delivery of helpful information designed to move leads. Drip Marketing is similar, but based on time, rather than behavior. RareKarma can design and implement both strategies for your business.

Data driven marketing

Data driven marketing

Rare Karma brings science to digital marketing by using analytics to measure and drive results. Together with our clients, we define metrics for every campaign. We report and review the results. We optimize continuously. Our goal is better CTR, CPA, ROAS, and more business for you.

Give Rare Karma a try

Schedule a time to chat with us to learn about how we can help you grow your business.

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